29(1)
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2024 / 3
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pp. 1 - 16
Does a leader’s motivating language enhance the customer-oriented prosocial behavior of frontline service employees?
10
作者
Chiu-Ping Hsu *
(Department of International Business Studies, National Chi Nan University, Taiwan, ROC)
Chun-Fu Lai
(General Affairs Personnel, YFY Packaging Inc, Taiwan, ROC)
Chiu-Ping Hsu *
Department of International Business Studies, National Chi Nan University, Taiwan, ROC
Chun-Fu Lai
General Affairs Personnel, YFY Packaging Inc, Taiwan, ROC
英文關鍵字

Motivating language;Task significance;Deep acting;Customer-oriented prosocial behavior;Frontline employees