6卷1期
/
1999 / 5
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pp. 31 - 66
「選民需求指標」選舉預測模式應用於「多人參選當選多席次」之選舉研究─以1998年台南市安南區市議員選舉為例
The Construction of "Voter's Request Indicator" in Prediction Model applied to Election Study of "Many candidates participate in an election and many are by ballot"-A Case Study on 1998 Municipal Election in An-Nan District in Tainan City
作者
李錦河 Chin-Ho Lee
*
(國立成功大學企管系助教)
李錦河 Chin-Ho Lee
*
國立成功大學企管系助教
中文關鍵字
選舉預測; 選民需求指標; 產品屬性; 深度訪談; 產品核心需求
英文關鍵字
Election Prediction; Voter's Request Indicator; Product Attribute; Deep Interviews; Product Core Demand