11卷2期
/
2004 / 11
/
pp. 163 - 183
從2001年台北縣長選舉探討參考團體與第三人效果感知對選民表達意願的影響
Study of Impacts of Reference Groups and Third-Person Effect on Voters' Willingness to Express Opinion in Taipei County Magistrate' s Election in 2001
作者
左宗宏 Tzong-Horng Dzwo
*
(南華大學傳播管理研究所助理教授 Assistant Professor, Department of Communication Management, Nan-hua University)
周玫楓 Mei-Feng Chou
(南華大學傳播管理學碩士 Master, Graduate of Institute of Communication Management, Nan-hua University)
左宗宏 Tzong-Horng Dzwo
*
南華大學傳播管理研究所助理教授 Assistant Professor, Department of Communication Management, Nan-hua University
周玫楓 Mei-Feng Chou
南華大學傳播管理學碩士 Master, Graduate of Institute of Communication Management, Nan-hua University
中文關鍵字
沉默螺旋理論; 表達意願; 參考團體; 第三人效果
英文關鍵字
Spiral of Silence Theory; public opinion; reference groups; third-person effect